Why That Fresh Scent Might Be Doing More Harm Than Good

You walk into your apartment after a long day. The lights are dimmed, the air smells like fresh linen or vanilla spice, and everything feels...clean. But what if that clean scent wasn’t so clean after all?

Plug-in air fresheners, like the popular Pura devices and others lining the shelves at Target, are marketed as safe, smart, and sophisticated. But beneath their beautifully branded exteriors is a cocktail of synthetic chemicals that could be quietly working against your health.

Let’s talk about what’s really in these devices—and why it matters.

The Problem

Many plug-in air fresheners rely on fragrance chemicals and solvents to disperse scent into your home. The issue? These formulas often contain phthalates and volatile organic compounds (VOCs)—two major players in the world of endocrine disruption.

Phthalates, often used to make scents last longer, are linked to hormonal imbalances, reproductive issues, and developmental problems. They’ve been banned in children’s toys in many countries—but still show up in household air products.

VOCs, which are released into the air as these devices operate, can contribute to indoor air pollution. Some, like benzene and formaldehyde, are classified as carcinogens. Others are associated with respiratory irritation, headaches, and even nervous system effects.

It’s not just about what you breathe in—it’s about what your body absorbs. These chemicals can enter the bloodstream through the lungs and skin, potentially disrupting hormone regulation in both men and women.

Why It Matters

Endocrine-disrupting chemicals don’t always cause immediate symptoms—but over time, they can interfere with the delicate hormonal balance that governs everything from fertility and metabolism to mood and immune function.

For those trying to conceive, manage hormonal imbalances, or simply stay proactive about long-term health, reducing everyday exposures like these is a smart, low-lift way to support your body.

What to Use Instead

You don’t have to sacrifice a great-smelling home to protect your hormones. Try these clean alternatives:

• Essential oil diffusers using 100% pure oils (lavender, citrus, cedarwood)
• Stovetop simmer pots with ingredients like cinnamon sticks, citrus peels, and herbs
• Beeswax candles scented with essential oils (skip anything with “fragrance” on the label)
• Open windows and indoor plants to naturally freshen the air

The Bottom Line

We believe health isn’t just about what you eat or how often you work out—it’s about your environment, too. Swapping out chemical-laden air fresheners for safer options is a small but powerful way to reduce your toxic load and support your long-term wellness.

At The Lanby, our Care Teams love helping Members audit their homes for sneaky hormone disruptors. If you’re interested in creating a more functional, fertility-friendly, or simply cleaner space—we’re here to help.

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